AI-native creative agency

Paid media that runs itself. Auditable by default.

Briefwave deploys one always-on agent per ad account. It bids across Meta, Google, TikTok, LinkedIn, and programmatic in real time — rotates creative nightly, reallocates budget by the hour, and posts a weekly ROAS report to your dashboard. No account manager in the loop.

Spend band
$5k–$50k / mo
Pricing
Flat, not %
Reporting
Weekly, on demand
Channels
5 live
audit.briefwave.app
streaming
Each decision is signed, hashed, and replayable. Hover a row to pin the rationale.9 events shown

Live channels

What the agent does

Six jobs your in-house team would normally cover.

Run together by one signed-in agent. No spreadsheet hand-offs, no 3am Slack escalations, no percentage-of-spend retainer.

The thing competitors under-invest in

An immutable ledger behind every bid.

Every auction the agent touches is recorded: timestamp, channel, campaign, decision, dollar amount, and the rationale the policy produced. Compliance teams replay it like a git log.

  • Signed

    SHA-256 hash chained per account; tamper-evident.

  • Replayable

    Re-run any decision against the policy that was live at the time.

  • Exportable

    CSV / JSON / Parquet on demand. No redaction of spend trails.

audit.briefwave.app
streaming
Each decision is signed, hashed, and replayable. Hover a row to pin the rationale.9 events shown

Explainable by design

A bidding policy you can actually read.

Compliance, legal, and the client all read the same file. You can edit ceilings, floors, exclusions, and creative-frequency caps — and the agent will surface the diff before saving.

Targets

Quarterly ROAS floors per channel, monthly CPA ceilings per campaign, plus soft-launch curves for new SKUs. Each target is a named rule with a version, author, and last-edit timestamp.

3.4× ROAS

default floor

Flat, transparent

You don't pay more for getting bigger.

Spend grows. Our fee doesn't. Compare that to the percentage-of-spend lock-in baked into traditional agency retainers.

Briefwave Standard

$2,400/ month, flat

Most popular
  • One ad account signed in & monitored
  • Up to 25 live campaigns
  • Weekly ROAS report (auto-posted)
  • Editable policy file w/ audit log
  • Slack & email push on demand
Get started

Briefwave Multi-brand

$4,800/ month, flat

  • Up to 5 ad accounts (sub-brands OK)
  • Up to 100 live campaigns
  • Per-account ledger + consolidated view
  • Compliance team seat w/ SSO
  • Same-day policy edits
Get started

Same outcome, three prices

  • BriefwaveFlat, no % of spend2,400 USD / month
  • Typical agency% of ad spend15% × $30k = $4,500/mo
  • In-house teamMedia buyer FTE$5.5k–$8k loaded / month

Worked example: a $30k/month brand pays $2,400 to Briefwave vs. >$4,500 to a percentage-of-spend agency, with a higher-quality ledger and Slack-pushed reporting.

Accountable automation

Built for the regulators your legal team already knows about.

EU AI Act, US state-level automated-decision laws (Colorado, NYC Local Law 144, California ADMT rules), and Canada's ADM directive are bending the category toward automation you can defend. Briefwave's default posture is to be defensible.

Request the compliance pack
  • Policy is the system

    No statistical black box. The bidding policy is a version-controlled file with named authors.

  • Disclosed to platforms

    Inventory-block lists are surfaced to Meta, Google, TikTok, LinkedIn. No veiled workarounds.

  • Replayable decisions

    A regulator (or your legal team) can replay any decision against the policy that was live.

  • No spend-floor commitment

    You can pause the agent for 30 days without losing the ledger, policy, or history.

Frequently asked

The questions buyers and compliance teams actually ask.

“We were looking for an agency that could survive our procurement and legal review. Most couldn't. Briefwave passed because their policy is a real file.”
Head of Growth, mid-market DTC brand (reference on request)

Talk to us

15 minutes. We'll connect an agent to your ad account live.

Best for growth leads at brands spending $5k–$50k/month who are tired of retainer arithmetic and want to see one of our bidding agents at work.

Good to bring

  • Current monthly ad spend, split by channel
  • The last 30-day ROAS report (any format)
  • Whoever signs your agency contract, if relevant

Briefwave is built by an engineer with two decades of mobile, systems, and AI-tooling experience — currently inside the BBDO global network.